The easiest way to make your online venture the best ecommerce site is to wear your customers’ shoes and ask yourself what would be the features they would look for.
Some of the most basic features that would make your ecommerce site a hot favorite would be:
Flexible payment options – the best ecommerce site would offer a range of payment options from among those available today, including credit card payments, debit card payments, online payments, e-check payments etc. More the options, higher the likelihood of your client re-visiting your site.
Highly navigable website – the best ecommerce site will have a user friendly site, which would be easily navigable by even a novice computer user. If your website has too many puzzling and technical features, it will drive away the new Internet users, who are in millions today.
Uploading time – the best ecommerce site will be uploaded fast. Large pictures and animations will take very long for old version computers and software to load. If you force your customer to wait for more than 45 seconds for a page to upload, he will abandon your site.
Frames and non-frames – the best ecommerce site will be functional in both options. Many users of slower version computers will remove the frame options from their browsing. If your main features are based on frames, then the customer who has disabled this feature will be lost on your site and move on.